Degree = 'The Business Growth Programme (BGP)'.School = 'Cranfield School of Management'.Fill in the pop-up using the following (feel free to copy and paste!):.You will be presented with a pop-up box, inviting you to 'Add education':.(If you're not logged in already, then you'll need to do that).So let us take this opportunity to demonstrate the tool using the Business Growth Programme (BGP) as a n example.įirst off, this is the button, get clicking:Īnd here's what to do once you have clicked it: If done correctly, it can boost the user's profile and give great coverage for the provider. A couple of years back, LinkedIn piloted an 'Add to Profile' programme that made it easier to add certificates to users profiles the results saw Microsoft’s certifications on Linkedin nearly double and Coursera certificates increased 133x!Ĭouple the success of the certificate pilot, with the LinkedIn research which suggested 'people who keep their education section updated on their profiles an average of 10x (1000%) more profile views than those who don’t', it makes complete sense that LinkedIn developed the 'Add to Profile' tool for education.įor the user, the Add to Profile button is simply just an easier way to add education and certificates to your profile and it's down to the provider to make sure that you see that button in the most convenient places so that it gets used. Some of you may already be aware of the LinkedIn ' Add to profile' tool, however, for those of you that are not, let this be a 3-minute guide. ![]() ![]() Plus, what better way to show your connections that you are serious about career and business development, than showing that you are investing in education? For the delegates that have completed our Business Growth Programme (BGP), adding BGP to your profile sends out a clear message to your network, 'business is good and we're investing to make it even better!'. We're talking about adding your education to your profile, already a fairly simple task, but the introduction of the 'Add to Profile' button has made it even easier. 1000% sounds like a lot, and to be honest I wouldn't want to prove it, but there is research out there to suggest it's true and considering it will only take you two minutes to implement, it's got to be worth a try.
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